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TAPZ GALLANTINO IS A PUNK RNB MUSIC BRAND THAT BLENDS THE REBELLIOUS ATTITUDE OF PUNK WITH THE SOUL OF R&B.

WITH A UNIQUE PERSPECTIVE JUST AS GENRE-BLENDING AS HIS ROOTS, GALLANTINO WAS BORN IN POST-COLONIAL ZIMBABWE, HE AND HIS FAMILY RELOCATED TO NEW ZEALAND AT THE AGE OF 10. AS HE REACHED YOUNG ADULTHOOD, HE SOUGHT OUT THE U.S. FOR GLOBAL EXPANSION AND INDUSTRY DISRUPTION. INITIALLY ESTABLISHING HIS ROOTS IN NEW YORK AND NOW BASED IN LOS ANGELES, TAPZ IS ON A MISSION TO SHARE HIS VISION THROUGH MUSIC, FASHION AND STORYTELLING.

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​MUSICAL STYLE​

TAPZ GALLANTINO'S UNIQUE BRAND OF RNB FALLS UNDER A GENRE HE CREATED CALLED PUNK RNB. THIS GENRE IS A DISTINCTIVE FUSION THAT BORROWS FROM ALT RNB, HIP HOP, ALT POP, RNB, AND MELODIC RAP. TAPZ SEAMLESSLY BLENDS THE RAW ENERGY AND DIY ETHOS OF PUNK WITH LUSH MELODIES AND HARMONIES, CREATING A SOUND THAT'S BOTH EDGY AND EMOTIONAL.

AUDIENCE AND MARKET

TARGET AUDIENCE:

YOUNG TASTEMAKERS (18-35) WHO ENJOY A REBELLIOUS ATTITUDE, APPRECIATE DEPTH, AND ARE DRAWN TO ART THAT DEFIES GENRE BOUNDARIES. THEY VALUE AUTHENTICITY, CREATIVITY, AND INDIVIDUALITY, SEEKING OUT ARTISTS WHO CHALLENGE MAINSTREAM NORMS AND OFFER A FRESH PERSPECTIVE.

UNIQUE SELLING PROPOSITION:

PROVIDING BOTH EDGE AND EMOTION, TAPZ OFFERS A UNIQUE MUSICAL AND VISUAL EXPERIENCE THAT BRIDGES THE TWO. THE SONIC EXPERIENCE EMBODIES PALETTES OF DISTORTED SYNTHS, THUMPING SUB-BASS, DRIVING RHYTHMS, AND LUSH MELODIES/HARMONIES.

VISUAL AND BRAND IDENTITY

 

VISUAL LANGUAGE:
THE VISUAL IDENTITY IS CHARACTERIZED BY BOLD, EYE-CATCHING DESIGNS THAT CREATE CONTRAST. THE COLOR PALETTE INCLUDES REDS, BLACKS, AND WHITES. THE IMAGERY INCLUDES REBELLIOUS ICONOLOGY (PROVOCATIVE AND EVOCATIVE), JUXTAPOSED WITH SOFT DREAMY VISUALS, AND RELIGIOUS MOTIFS TO PORTRAY THE SOUL/SPIRIT. VINTAGE TYPOGRAPHY WITH FONTS SUCH AS COURIER, HELVETICA, AND OLDE ENGLISH, STYLIZED IN ALL CAPS, IS USED.

 

BRAND VOICE:
BOLD, UNAPOLOGETIC, INTROSPECTIVE, AND AUTHENTIC.

PROVIDE YOUR EMAIL TO LEARN MORE ABOUT TAPZ STORY

THANK YOU

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LOUIS VUITTON: DAYDREAM BELIEVER

Photographer ELLIOTT MORGAN
Fashion Editor and Text ROXY LOLA
Talent TAPZ GALLANTINO
Fashion Assistant PEYTON LAKE
Production RICHARD VILLANI for Villani Productions
Shot at THE FORD ESTATE
Thanks to THE PRESIDENT GERALD and BETTY FORD ESTATE

“I’M A WALKING CULTURE CLASH, THAT’S WHY MY ART IS THE WAY IT IS.”

FOR THE SIXTH COVER OF 10 MEN ISSUE 56, ZIMBABWE-BORN, LA-BASED MUSICIAN TAPZ GALLANTINO WEARS VIRGIL ABLOH’S FINAL LOUIS VUITTON COLLECTION. SHOT BY ELLIOTT MORGAN AND STYLED BY ROXY LOLA.

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PREVIOUSLY FEATURED BY

COMPLEX, FORBES, P&P, HIGH SNOBIETY, VICE, HYPEBEAST, AND MANY MORE

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CONTACT

MANAGEMENT: T@TAPZGALLANTINO.COM

 

 

SOCIAL

HTTPS://WWW.INSTAGRAM.COM/TAPZGALLANTINO/

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